3 Questions With Think Protection CEO Joel Matlin

At Think Protection we pride ourselves on giving our customers the best value at the best price. Our commitment to customer service comes from the top down. We recently sat down with Think Protection President and CEO Joel Matlin to discuss the importance of delivering top quality value and exceptional customer service.

Question 1: What do you think is the key to Think Protection’s rapid growth?

Joel: At Think Protection, we really care about our customers. We try to think like a customer. What does a customer want? They want the best security. But they want to save money. It’s all about value. At Think, we try to give the customer more than other companies for a fraction of the price. And you can’t just say it, you have to do it. You have to deliver. Provide exceptional customer service, value and technology. And never lock customers down with a contract. If the product and services are the best in the industry, the customer will stay with you regardless of having a contract.

Question 2: What’s the best thing about working at Think Protection?

Joel: We have a tremendous team at Think Protection that really cares about our customers. Everyone at Think Protection works hard to make sure our customers receive exceptional service. We view our customers as our family. And with that said, one thing I love is when I hear directly from our customers. Reading emails, surveys or talking on the phone with our customers. Hearing about how they appreciate the peace of mind we’re able to give them. Or hearing about great experiences they’ve had with our staff during the sale process, installation or a customer care situation. When you hear about how Think Protection helps someone sleep well at home because they know they’re safe – that’s pretty amazing.

Question 3: How has the security industry changed over the past 10 years?

Joel: Technology has improved dramatically. The smartphone has made it where people can have great control over their alarm systems from anywhere. You can now do more with a DIY home alarm than you ever could have before. Installation can be done in 30 minutes, when in the past it would have taken hours. Look at it this way; we sell a battery powered wireless outdoor videocamera. It can be set up in literally minutes. You can watch a live video stream from anywhere through your smartphone. Completely wireless, able to work in all weather conditions and records in 1080p HD. A few years ago, this never would have been able to happen. Now, not only do we have it, we sell it for under $200! That’s what makes Think Protection so exciting. You can get an incredibly advanced alarm system for such a fantastic price. Technology has made it where we’re able to offer more than other companies at a price that can’t be beaten.

How Does Think Protection Do Our Online Reviews?

At Think Protection, we value the input of our customers. We ongoingly ask our customers to let us know how we’re doing. Are our customers happy with us? We want to know. Customer reviews are very important to us.

We have enlisted the help of two online review companies. These companies, Trustpilot and Homestars, allow customers to review their experience with Think Protection. Trustpilot and Homestars vet the reviews to make sure they are submitted by real customers. The responses cannot be tampered with. They are 100% real.

We ongoingly ask our customers to review us on both sites. We want future customers to hear about our customers positive experiences. All negative postings are looked into, as we want to make sure we troubleshoot wherever possible to make our customers happy.

We do not cherry pick who can review. We proactively ask our entire base of customers to review us. We feel this gives a real sense as to how our customers view us. Potential customers can make an informed decision. Plus, Think Protection management can assess our staff, product, services and value to make sure customers get the best experience in the industry.

Think Protection has an 8.1/10 on Trustpilot. We also have an 8.8/10 rating on Homestars.

We will continue to survey our customers to provide the best customer experience in the industry. You can read our Trustpilot reviews here – https://bit.ly/2HfL3nP and our Homestars reviews here – https://bit.ly/2HfL5vX

DIY Home Alarms – Which One Is Best For You?

Thinking about getting a DIY home alarm system. Not all systems or companies are the same. With Think Protection, Simplisafe, Frontpoint, Livewatch and Protect America, there are so many choices. How do you know which DIY alarm company is best? When choosing a DIY alarm system, here are some things to think about and questions to ask.

Professionally Monitored vs. Self Monitored

What’s the difference between professional monitoring and self monitoring? Self monitoring means that when your alarm is triggered you get notified. You then have to respond. If you don’t have your phone, then you won’t know you had an alarm event. Professional monitoring means a 24/7 professional response. Your alarm gets triggered and you get notified. Then a signal is sent to a professional monitoring centre. A professional representative can then respond. They’ll notify emergency contacts. After they’ll contact police if necessary. When choosing a DIY alarm system, get it professionally monitored. Self monitored alarms provide limited peace of mind. Only a professional monitored alarm will truly protect your home.

What’s The Price?

Now that you’ve decided to get a professionally monitored DIY alarm, it’s important to look at price. How much is the monitoring? Some companies charge as much as $50/month. Others as low as $12.99/month (Think Protection). Understand that most people stay with an alarm company for 9 years. This means that $37/month difference will add up to over $3500 in savings! Think long term and go with a company with great rates.


Some alarm companies will force you to agree to a long term contract. Others go month to month. Never sign a long term alarm contract. Contracts only benefit the company, never the customer. With there being so many DIY alarm choices, go with the best value. And by not having a contract, if you’re unhappy you can cancel anytime.

Money Back Guarantee

Some DIY alarm companies have a money back guarantee period. Some go from 7 days and others go for longer.  Avoid DIY security companies that don’t have a money back guarantee. A guarantee gives you a period you can return if you’re unhappy. If you have cold feet or they don’t live up to promises. Peace of mind comes with a money back guarantee. Make sure your DIY company has one.

Easy Installation

Technology has come a long way over the past few years. DIY alarms are now easy to set up. Ask on your purchase call what the steps to installation are. Look at online reviews. See what other customers are saying. Do your research. Most should be easy to install. Some panels are harder than others. Check if the DIY company has a money back guarantee. If they do, then most likely the installation is easier. If it wasn’t they wouldn’t have the guarantee!

Online Reviews

Check online reviews before purchasing. Trustpilot and Homestars are two online review sites. Both show actual customer reviews. They both eliminate fake reviews. Read about the quality of product. How good is the service? Was the DIY installation easy? How are the prices? You can learn alot from these review sites. It will help you choose with DIY company is best for you.


How Do I Cancel My ADT Alarm System?

You’ve decided cancel your ADT system. There could be an ADT alarm at your home or business. You’ve had enough with the high price. Maybe you’re unhappy with ADT’s service. Whatever the reason, you want to cancel with ADT.

ADT is a worldwide security company. ADT is the largest security company out there with over 8 million customers throughout North America. Every year a large number choose to leave ADT. This could be because of moves, unhappy with service or lots of other reasons. Here are the steps to cancellation of your ADT alarm system.

First you need to call ADT. The phone number is 1-800-ADT-ASAP (1-800-238-2727). Be prepared to wait on hold for awhile. ADT does not make cancellation easy. Be patient. Sometimes the wait is because of high a surplus of calls. We believe that other times may be because the longer the wait, the more likely you are to hang up and postpone cancellation. Regardless, wait to cancel.

When you get someone on the line, you’ll be transferred to the Service Department. In some instances, they will offer you deals to stay. These are called Back Pocket Deals. The issue is, why didn’t they offer these when you were a customer in good standing? Remember why you wanted to cancel in the first place.

If you are within your 3-year contract then you’re stuck. The only way you can cancel your ADT alarm is if you pay out the remainder of your contract period. This is why you should avoid all companies with long term contracts. Check your contract to see when it ends.

With ADT, you will own your equipment after cancellation. You can transfer the equipment to another alarm company for monitoring. Or you can go with a new company that will supply new equipment. There are lots of options out there. Choose a company though with low price monitoring. Also don’t agree to a long term contract again.


Simple Security Tips For Spring

It’s Spring! The weather is getting warmer and the days are getting longer. During Spring it’s important to think about security. Here are a few simple security tips for Spring.

Always Lock Your Door

The warmer weather means more time outdoors. Whether you are going for a walk or a bike ride around the neighbourhood, make sure you always lock your doors. Even if you’re away for a short period of time, a locked door is the easiest way to make it harder for someone to enter your home.

Burglars Love Bushes And Trees 

In Winter bushes and trees have no leaves and are easy to see through. But in spring the leaves come out, which means they can often end up completely blocking some windows. While they make look beautiful, these fully bloomed plants can be great hiding spots for burglars. Especially when they cover a window. A burglar can use hide behind them and then break the window, gaining entry into your home. Always make sure your bushes and trees are trimmed. If the window is a basement window that’s hidden by a bush, perhaps cover the window with some bars, to make it harder to gain entry.

Be Weary of Social Media

More people are prone to traveling in Spring. When posting info about your travels on social media, be aware that if you have a public profile, everyone can see when you’re not home. Even burglars. Put your social media on private. And never share too much information.

Get A Home Alarm And Use It!

Houses with alarms are three times less likely to be broken into than those without. Home alarms work. If you don’t have one, get one. They are a fantastic burglar deterrent. Home alarms only work when they’re armed. When you’re away, always arm your alarm system. When you’re home, arm it in home mode.

5 Things To Know Before Signing A Contract With ADT

Thinking about getting an ADT home alarm system? Here are 5 things to consider before you sign a contract with them.

ADT Requires A Long Term Contract

Did you know that if you decide to have ADT protect your home and family, you’ll have to sign a contract. The contract locks you up for 3 years. During this time, if you’re unhappy you won’t be able to cancel. Contracts never benefit customers. They only benefit the company, as it locks you up.

High Monthly Prices

ADT typically charges anywhere from $30/month up to $60/month for monitoring. Other companies charge significantly less. Do you get anything enhanced with ADT for the price? No. It’s the same basic types of monitoring. Be aware of monthly pricing, as it adds up over time. Higher monthly prices could equal thousands more spent over time.

Can Raise Prices During Contract

You agree to paying $30/month for monitoring. Read the ADT contract. In the contract is a clause that they can raise rates while you’re under contract. That means next year that $30/month may become $35/month. Avoid any company that can raise prices, as they usually will.

Uses Dealers, Which Means Accounts Are Sold

Remember that Sales Rep you met when you were thinking of going with ADT? There’s a good chance that Rep was actually a dealer. A dealer is an independent third party individual. They are affiliated with ADT through their dealer program. The dealer gets the customer to sign a contract with ADT. The dealer then sells the contrac to ADT. That means from that point forward, ADT installs and services the system. The dealer gets paid. So going forward any issues are dealt with not by the person who made the promises to you, but ADT corporate. This means that often the dealer says whatever it takes to make the sale. This could lead to false promises and empty results.

Huge Company – You’re 1 in 8,000,000

ADT has 8 million customers. When companies get this big, it’s hard to give every customer the attention they deserve. Huge companies mean thousands of staff members, long wait times and things falling through the cracks. Think you’re going to get the same Technician over the phone who helped you troubleshoot your last issue? Not going to happen. Plus, often in companies this big, issues get lost in the shuffle. Huge companies also mean huge overhead. Significant infrastructure and staffing costs lots of money. These costs fall to the customers, which means high monitoring rates and hidden charges. Be aware of this before you agree to any contract.