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January 25, 2016
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Think Protection

CPI vs Think Protection

There is no shortage of home alarm companies in North America. One well-known alarm company is CPI Security. With over 115,000 residential accounts, CPI is a regional powerhouse that spends significant sums of money on marketing. The question though is how does CPI’s value proposition compare with Think Protection?

CPI Security is based in Charlotte, North Carolina, and they service alarm systems in North Carolina, South Carolina, and Georgia. The company spends money marketing directly to customers through radio and television. Here is one of their commercials:

https://www.youtube.com/watch?v=bo_RRymmN4o

In order to compare CPI’s value to Think Protection’s, we need to know their costs and technology.

CPI offers a standard wireless package for “zero down” and $39.99/month and requires a 60-month contract upon the initial sign-up. There is also additional $99 upfront fee for the installation.

Comparing CPI’s price to Think Protection, right away the $39.99/month is over three times higher than Think Protection’s $12.99/month!

With Think Protection there’s no annual contract, as opposed to CPI’s 60-month (5 year) contract. The lack of a contract with Think Protection gives the customer peace of mind of knowing that if they are ever unhappy, they can cancel at any time. With CPI, even if the customer is unhappy, they are contractually obligated to continue paying for the service. No long-term contract ensures top quality customer service because the customer can leave and go elsewhere. Plus, there’s additional peace of mind of knowing that if the company ever decides to raise prices, the customer can cancel.

The savings with Think Protection is enormous. When you compare Think Protection’s $12.99/month monitoring to CPI’s $39.99/month, you’ll save over $1,500 over the term of CPI’s 5-year contract!

Beyond that, CPI has a limited service area. If you move outside those areas, you won’t be able to continue with their service (AND you still may have to pay out the remainder of your contract). However, Think Protection can provide a top-level security solution regardless of where you live within North America.

Here is an apples-to-apples comparison of why you should choose Think Protection over CPI Security:

THINK PROTECTION CPI SECURITY
MONTHLY RATE FOR STANDARD PACKAGE $12.99 $39.99
UPFRONT COST $199.99 FOR OWNERSHIP $99 FOR INSTALLATION
CONTRACT NO 60-MONTH CONTRACT
OWN/LEASE EQUIPMENT OWN OWN
LOCATION OF SERVICES NORTH AMERICA NORTH & SOUTH CAROLINA, GEORGIA
COST OVER 5-YEARS $979.39 $2,498.40

With Think Protection, you save $1,519.01 over 5 years! With CPI Security, you would be paying more than two-and-a-half times as much.

Think Protection’s value proposition is unbeatable. We offer the highest level of home security at the lowest price and provide our customers with the latest technology. With a monthly rate of just $12.99, no other security company comes close to our value. The fact that there is no contract provides our customers with peace of mind knowing that they can cancel at any time. With Think Protection you get the absolute lowest priced home alarm in the industry, the best customer service and the peace of mind of not being locked into a contract!

Call us at 1-855-76-THINK (1-855-768-4465) for more information, or click here to visit our online store!

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